PROJECT: Branding for the OU Libraries NavApp

DATE: June/July 2015

OBJECTIVE: I was tasked with brand creation for the new OU Libraries indoor navigation app.

NOTES: After sketching a few variations, I finally arrived at a crisp, clean image evocative of both Bizzell Memorial Library's iconic clocktower, and traditional navigational elements. This design serves as the icon in the Apple and Google app stores, and will represent the app going forward.